Confessions of a Quackbuster

This blog deals with healthcare consumer protection, and is therefore about quackery, healthfraud, chiropractic, and other forms of so-Called "Alternative" Medicine (sCAM).

Wednesday, November 10, 2004

FatFoe Eggplant Extract - Fat Blocker

FatFoe Eggplant Extract - Fat Blocker
This is an interesting site. Here's the story:

FTC sets up "teaser" site.

As part of its educational efforts, the FTC is
promoting "Fat Foe Eggplant Extract" to consumers
who surf online for weight-loss products. At first glance,
the site appears to advertise a new pill
promising to help consumers "Lose up to 10 pounds
per week - with no sweat, no starvation!"
However, when viewers venture beneath the home
page or try to order the product, they learn that
the ad is actually a consumer education piece
posted by the FTC to warn against diet rip-offs.

Consumer Health Digest

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